Brand

Our logo, and how to use it.

Our logo is a wordmark with a magnifier built into the O — search, which is where this company started. It ships in four variants, all as SVG: use the primary blue on light backgrounds and the reversed white on dark ones. Black and grey exist for single-colour and monochrome contexts. Do not create other colourways.

Primary logo
Primary logo Default. Use on white or light backgrounds. Download SVG
Reversed logo
Reversed logo For dark backgrounds, photography, and the brand gradient. Download SVG
Black
Black Single-colour contexts and print where the blue is not available. Download SVG
Grey
Grey Monochrome logo walls, partner pages, and anywhere a mark must sit quietly among others. Download SVG

Clear space & minimum size

Clear space

Keep free space around the logo equal to the height of the "N" on every side. Nothing — text, imagery, page edges, or other logos — should intrude into it.

Minimum size

Do not reproduce the logo below 120px wide on screen, or 30mm wide in print. Below that the magnifier in the "O" stops reading as a magnifier.

Backgrounds

Use the primary logo on white or light backgrounds and the reversed logo on dark ones. On photography, place it over an area of even tone with enough contrast to stay legible.

What not to do

  • Do not stretch, squash, or rotate the logo.
  • Do not recolour it, add gradients, shadows, outlines, or other effects.
  • Do not rebuild the wordmark in another typeface, or set "Norconex" in place of the logo.
  • Do not place the primary logo on a dark or busy background — use the reversed version.
  • Do not crop the logo, or use the magnifier mark on its own as a standalone icon.

Colour

Norconex Navy #074372 The logo colour, and the brand anchor. Used for the wordmark and the hero gradient.

Looking for Nexie, our crawler mascot? Those assets and guidelines live on the Norconex Crawler brand page. Questions about using our brand, or need a format that is not here? Email info@norconex.com.